Web-isodes by Warner

Article: Warner Shifts web course, shouldering video costs

“The studio, part of Time Warner, plans today to introduce 24 Web productions in a range of formats including minimovies, games and episodic television shows.”

“The shift underlines a growing realization among the big Hollywood studios: Web entertainment is evolving so quickly that they must take on more financial risk to keep up.”

“Although Warner is spending more cash up front, executives point out that the combined budget for the 24 projects is less than $3 million, or the approximate cost of one episode of a high-end television drama.”

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